This project was born from the Interior Design of Shaping ideas by exploiting the circular shape created by the skilled hands of master pizza makers on which tomato is put.

'youdo' PERSONAL PIZZA is a cosmopolitan, easy to replicate project that enhances the innovation of the local pizzeria approaching the customer to the product not only in terms of consumption, but also as an achievement.

The consumer will be directly involved in the creation of this extraordinary product.

The square is formed by concentric circles which have as their centerpiece a large cylindrical oven.

The world revolves around it 'youdo' where counters are followed creating a fun location where the customer becomes the protagonist of the restaurant world of colors, scents and flavors. The customer can pick up the dough fresh, already stretched and will begin to create your own pizza with the many ingredients available.

This formula then becomes a get-together and hilarity for the customer who will feel participant in the first person of his own creation.

At the entrance are positioned two areas where the pizza and tables can be ordered through touch screen, an innovative technology to continuously improve the quality of the 'customer experience'.

This competition gave me the opportunity to go into this world, but with an eye totally different and innovative.

A winning idea that could soon become reality.

Vanessa Boccia